Tiktok Ads: Creator Commission affected if you doing Tiktok Ads

Are You a Creator Running TikTok Ads? Here’s What You Need to Know About Creator TikTok Ads and Commissions

If you're a creator using TikTok ads, it's important to understand the different types of commissions involved. Specifically, there are two types of commissions you may see which is Standard Commission and Shop Ads Commission. But what exactly is the Shop Ads Commission?

What is Shop Ads Commission?

The Shop Ads Commission is the commission you earn from sales made through TikTok ads. If you're running TikTok ads as a creator, and the product sale is directly from those ads, you’ll receive the Shop Ads Commission instead of the Standard Commission.

In many cases, sellers tend to offer a lower Shop Ads Commission because they’re covering the ad costs themselves. As a result, the commission they offer to creators is usually reduced.

What Should You Do if the Shop Ads Commission is Lower?

However, if you’re running ads and find that the commission offered is too low, this can feel unfair. In this case, it’s crucial to proactively communicate with the seller. You should request that they set a targeted Shop Ads Commission rate that either matches or exceeds the Standard Commission. Since you, as the creator, are bearing the cost of running the ads, it’s only fair that you receive a higher commission to compensate for your investment.