In the full of gurus and sifus for Tiktok claim to have the secret formula for getting your content on the For You Page (FYP). But do these formulas really work? This article dives into the truth behind FYP content strategies, distinguishing between viral exposure and content that actually drives sales. We explore essential tips for maximizing your TikTok traffic and break down how different levels of content performance might be viewed by the platform's algorithm. Whether you're looking for brand exposure or aiming to close sales, understanding these fundamentals is key to your success.

Launching my first Shopee store was a leap into the unknown. With no idea how ads worked or what to bid, I took the plunge anyway. My RM10 per click mistake taught me invaluable lessons, leading me to master platform ads on Shopee and TikTok. This journey from uncertainty to expertise proves that success starts with taking that first step and never stopping. If you never start trying, it will never happen.

Starting a business is much like piloting a plane. In 2021, I took off with minimal capital, flying a small Cessna 172—a lean startup with just enough fuel to get airborne. As I navigated the skies of entrepreneurship, I faced the challenge of transitioning to a larger aircraft, a mid-sized business that required a bigger runway and more resources. By the end of 2023, I found myself preparing for this critical takeoff, expanding from a 2,000 sqft storage area to an 8,000 sqft building. Along the way, I discovered that TikTok could be my Air Traffic Control, guiding me through the complexities of this new airspace. This is the story of how I transitioned from one plane to another, soaring to new heights in my business journey.

To avoid a price war and come out on top in the world of e-commerce, it's important to shift your perspective and treat your competitors as allies rather than enemies. This means focusing on differentiation, collaboration, and providing value to your customers in other ways, rather than engaging in a race to the bottom on price. By viewing your competitors as friends and looking for ways to work together, you can build a strong and sustainable business that stands the test of time.

Making a career transition can be tough, but it can also be a rewarding experience. As a former pilot, I never thought I would leave the aviation industry and venture into e-commerce. However, when the pandemic hit, I realized I needed to pivot my career and explore new opportunities. Starting my own business allowed me to pursue my passions and provided a new sense of purpose. Building a supportive community, having a clear timeline and budget, and establishing your own platform are crucial for success. With patience, hard work, and a willingness to take calculated risks, you can successfully transition to a new career and build a successful business.

In this article, the author shares their experience of starting a successful eCommerce business from scratch, even in a category they knew little about. They explain the importance of finding your "unfair advantage" and utilizing the tools and resources you have available. The author recommends starting with a laptop, thermal printer, and storage location, and finding funding through various means. The article offers valuable insights for anyone looking to start their own eCommerce business and will provide inspiration and guidance for those who feel like they don't have the necessary knowledge or resources to get started.

In today's world, we are constantly striving for perfection in all aspects of our lives, from business to personal relationships. But is this pursuit of perfection always beneficial? In this article, we explore the concept of "Maximizers" vs. "Satisficers" and why making the shift from one to the other can have a significant impact on our lives. Drawing from personal experience and research, we provide practical advice on how to become a "Satisficer" and how this change in mindset can lead to improved decision-making and overall life satisfaction.

Are you planning to start your business with your best friend and do 50-50 sharing? You should read this before you do it.

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Starting a business is never easy but coming out of an idea is harder. Here is some advice that might help you in constructing a business idea.

A plan without working it out will never know where is the problem. Work it out, find the problem, and revise.